Video: “Zen” ad sells Krispy Kernels, meditational weirdness

Meditation may be becoming mainstream, but you can always count on the ad industry to keep things suitably weird. Take for example this new ad (titled, yes, “Zen,”) for Krispy Kernels. It won honors at Cannes. But can it really sell Canadian roasted nuts? I don’t know… but where I’d never been cognizant of the Krispy Kernels brand before, it’ll be hard to forget now.