Wisdom Publications, the not-for-profit, ecumenical publisher of Buddhist books, has hired a new director of sales and marketing, Daniel Aitken. Aitken has many years of experience in management, including on the marketing strategy for Canon, the Japanese imaging products company. He also has a PhD in Buddhist philosophy and reads Sanskrit and Tibetan.
“Wisdom is thrilled to have attracted a talent like Daniel,” says Wisdom president and publisher Tim McNeill. “His combination of academic training in marketing, years of senior level business management experience coupled with the highest level of scholarship in Buddhist philosophy makes for a precious rare find.”